Brand formation as an element of the organisation’s strategic developmemt (using the example of JSC BSB BANK) :  thesis abstract / Angelina Olegovna Bichun ;  School of Business of BSU, Department of Business administration ; Supervisor: Sadovskaya J. Y.

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Please use this identifier to cite or link to this item: https://elib.bsu.by/handle/123456789/332021

Title:	Brand formation as an element of the organisation’s strategic developmemt (using the example of JSC BSB BANK) : thesis abstract / Angelina Olegovna Bichun ; School of Business of BSU, Department of Business administration ; Supervisor: Sadovskaya J. Y.
Authors:	Bichun, Angelina Olegovna
Keywords:	ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ::Экономика и экономические науки
Issue Date:	2025
Publisher:	Minsk : School of Business of BSU
Abstract:	Purpose of the research: to analyze the brand and develop measures for its improvement at BSB Bank JSC.
Abstract (in another language):	Цель: Анализ бренда и разработка мероприятий по его совершенствованию в ЗАО «БСБ Банк».
URI:	https://elib.bsu.by/handle/123456789/332021
Licence:	info:eu-repo/semantics/openAccess
Appears in Collections:	Бизнес-администрирование. 2025

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