Please use this identifier to cite or link to this item:
https://elib.bsu.by/handle/123456789/331986
Title: | Analysis of marketing activities and the ways of their improvement (using the example of OJSC «BELAZ») : thesis abstract / Valentin Alekseevich Kostyuk ; School of Business of BSU, Department of Business administration ; Supervisor: Myshkovets Y. A. |
Authors: | Kostyuk, Valentin Alekseevich |
Keywords: | ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ::Экономика и экономические науки |
Issue Date: | 2025 |
Publisher: | Minsk : School of Business of BSU |
Abstract: | Purpose of the research: based on the analysis of the marketing activity of OJSC «BELAZ», to develop directions for its improvement and calculate the economic effect of the proposed measures. |
Abstract (in another language): | Цель: На основе анализа маркетинговой деятельности ОАО «БЕЛАЗ» разработать направления её совершенствования и рассчитать экономический эффект от внедрения предложенных мероприятий. |
URI: | https://elib.bsu.by/handle/123456789/331986 |
Licence: | info:eu-repo/semantics/openAccess |
Appears in Collections: | Бизнес-администрирование. 2025 |
Files in This Item:
File | Description | Size | Format | |
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Kostyuk_annotation.pdf | 389,39 kB | Adobe PDF | View/Open |
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