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https://elib.bsu.by/handle/123456789/325401| Title: | Commercial Advertising as a Tool for Promoting Chinese Food Brands to the Belarusian Market : annotation of master's thesis / Gao Pengmin ; BSU, Faculty of Philosophy and Social Sciences, Department of Social Communication ; Academic supervisor: Irina I. Kalachova |
| Other Titles: | Коммерческая реклама как инструмент продвижения китайских продуктовых брендов на белорусский рынок : аннотация магистерской диссертации / Гао Пэнминь ; БГУ, факультет философии и социальных наук, кафедра социальной коммуникации ; науч. рук. Калачёва И.И. |
| Authors: | Gao, Pengmin |
| Keywords: | ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ |
| Issue Date: | 31-Jan-2025 |
| Publisher: | Минск : БГУ |
| Abstract: | The purpose is to uncover how advertising communication plays a role, in promoting Chinese everyday food products in the Belarusian market. |
| URI: | https://elib.bsu.by/handle/123456789/325401 |
| Licence: | info:eu-repo/semantics/openAccess |
| Appears in Collections: | Коммуникации. 2025 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| GAO PENGMIN ffsn an eng.pdf | 116,35 kB | Adobe PDF | View/Open | |
| GAO PENGMIN ffsn an ru.pdf | 275,19 kB | Adobe PDF | View/Open |
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