Please use this identifier to cite or link to this item:
https://elib.bsu.by/handle/123456789/312258| Title: | Theoretical aspects of digital advertising: the concept and new trends |
| Authors: | Yun Lanyin |
| Keywords: | ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ::Экономика и экономические науки |
| Issue Date: | 2024 |
| Publisher: | Минск : Институт бизнеса БГУ |
| Citation: | Бизнес-пульс : II Междунар. науч.-практ. студ. конф., Минск, 10 ноября 2023 г. : сб. материалов / редкол.: В. В. Манцурова [и др.]. – Минск : Институт бизнеса БГУ, 2024. – С. 364-365. |
| Abstract: | The article focuses on theoretical aspects of digital advertising and analyses the main trends of today’s digital advertising |
| Description: | Секция 4. Тренды маркетинга 2023 |
| URI: | https://elib.bsu.by/handle/123456789/312258 |
| ISBN: | 978-85-7214-81-5 |
| Licence: | info:eu-repo/semantics/openAccess |
| Appears in Collections: | 2023. Бизнес-пульс |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 364-365.pdf | 321,52 kB | Adobe PDF | View/Open |
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