Please use this identifier to cite or link to this item:
https://elib.bsu.by/handle/123456789/323789| Title: | The development of a customer loyalty program project for an organization : thesis abstract / Ilya Aleksandrovich Maksimovich ; School of Business of BSU, Department of Marketing ; Supervisor: Domakur O.V. |
| Authors: | Maksimovich, Ilya Aleksandrovich |
| Keywords: | ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ::Экономика и экономические науки |
| Issue Date: | 2024 |
| Publisher: | Minsk |
| Abstract: | Purpose of the study: to develop and substantiate proposals for the application of a customer loyalty program for “ACTIVELEASING” LLC. |
| Abstract (in another language): | Цель: Разработать и обосновать предложения по применению программы лояльности клиентов для ООО «АКТИВЛИЗИНГ». |
| URI: | https://elib.bsu.by/handle/123456789/323789 |
| Licence: | info:eu-repo/semantics/openAccess |
| Appears in Collections: | Маркетинг. 2024 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Максимович_аннотация.pdf | 130,53 kB | Adobe PDF | View/Open |
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