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Please use this identifier to cite or link to this item: https://elib.bsu.by/handle/123456789/323789
Title: The development of a customer loyalty program project for an organization : thesis abstract / Ilya Aleksandrovich Maksimovich ; School of Business of BSU, Department of Marketing ; Supervisor: Domakur O.V.
Authors: Maksimovich, Ilya Aleksandrovich
Keywords: ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ::Экономика и экономические науки
Issue Date: 2024
Publisher: Minsk
Abstract: Purpose of the study: to develop and substantiate proposals for the application of a customer loyalty program for “ACTIVELEASING” LLC.
Abstract (in another language): Цель: Разработать и обосновать предложения по применению программы лояльности клиентов для ООО «АКТИВЛИЗИНГ».
URI: https://elib.bsu.by/handle/123456789/323789
Licence: info:eu-repo/semantics/openAccess
Appears in Collections:Маркетинг. 2024

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