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Please use this identifier to cite or link to this item: https://elib.bsu.by/handle/123456789/334702
Title: INNOVATION OF TOURISM FRANCHISING SERVICES IN CHINESE HISTORICAL AND CULTURAL AREAS: аннотация магистерской диссертации /Yucheng Xiang ; БГУ, факультет международных отношений, кафедра международного туризма и гостеприимства; науч. рук. Юрова Н.В.
Authors: Xiang, Yucheng
Keywords: ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ::Экономика и экономические науки
Issue Date: 2025
Publisher: Минск: БГУ
Abstract: The purpose of the study is to analyze the current state of tourism franchise services in historical and cultural districts in China, evaluate the effectiveness of existing governance models, and propose innovative strategies to enhance the sustainability of these districts.
URI: https://elib.bsu.by/handle/123456789/334702
Licence: info:eu-repo/semantics/openAccess
Appears in Collections:International Tourism and Hospitality. 2025

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