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https://elib.bsu.by/handle/123456789/332593| Title: | Participation of an economic entity of the republic of Belarus in international exhibition activity and directions of increasing its efficiency : thesis abstract / Stanislau Vitalyevich Zhylitski ; School of Business of BSU, Department of Marketing ; Supervisor: Lesnichenko-Rogovskaya M. V. |
| Authors: | Zhylitski, Stanislau Vitalyevich |
| Keywords: | ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ::Экономика и экономические науки |
| Issue Date: | 2025 |
| Publisher: | Minsk : School of Business of BSU |
| Abstract: | The purpose of the study: to develop proposals to improve the efficiency of using event marketing technologies in the promotion of products of CJSC Rodina in the foreign market. |
| Abstract (in another language): | Цель: Разработать предложения по повышению результативности использования технологий событийного маркетинга в продвижении продуктов ЗАО «Родина» на внешнем рынке. |
| URI: | https://elib.bsu.by/handle/123456789/332593 |
| Licence: | info:eu-repo/semantics/openAccess |
| Appears in Collections: | Маркетинг. 2025 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Zhylitski_annotation.pdf | 103,44 kB | Adobe PDF | View/Open |
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