Application of big data analysis in Inner Mongolia hotel industry

Abstract

Data is a collection of data that represents a large scale, covering diversity, high speed, complexity, authenticity and high value. With the rapid development of the Internet and information technology, big data has become an important topic that has attracted much attention in various industries, and it continues to show us the infinite value it contains. With the rapid development of the Internet and the continuous advancement of information technology, the era of big data has quietly arrived. In this era, data is considered a valuable "new oil", and its applications have penetrated into various fields, including medical care, finance, manufacturing, tourism, and hotels. In the tourism and hotel fields, big data technology is increasingly used. Based on this, this paper analyzes the application of big data technology in Inner Mongolia hotels