Transformation of Communication Mode of Drama Performances in The New Media Era : Master's Thesis / Zhang Yang; BSU, Faculty of Philosophy and Social Sciences, Department of Social Communication; Academic supervisor: Igor V. Pinchuk

Abstract

The aim of the study: To understand the transformation of drama communication models in the new media era, focusing on the interaction between technological logic (e.g., 5G, AR, algorithmic recommendations) and cultural DNA (e.g., traditional opera aesthetics, theatrical ritual). This study examines the systemic reconstruction of communication agents, content forms, and evaluation systems during the migration of traditional theater from physical venues to digital platforms.