Communicative strategies for Chinese language and culture promotion in Belarus (case of the Confucius Institute in Minsk) : master’s thesis / Li Qingyi; BSU, Faculty of philosophy and social sciences, Department of Social Communication; Scientific adviser - Efimova N. V.

Abstract

The purpose of the study is to analyze the cultural promotion and communication strategies of the Confucius Institute for Chinese Studies to summarize and promote their strengths, reflect on their weaknesses and make suggestions for improvement, to make some feasible suggestions for the cultural promotion of Confucius Institutes.